The value of this protein powder is amazing. Many protein powders with similar ingredients cost twice as much. The taste is ok, it definitely has a vanilla flavor, but it is very heavy and a little difficult to have a lot of at once. However, after putting a bit of peanut butter powder in there it tasted AMAZING!! Like a PB Vanilla milkshake. Highly recommend that combo.It also has an awesome 5 star rating from the Clean Label Project, which measures the level of harmful metals found in protein powders.Wish it had a few less grams of carbs but overall I am very satisfied with this product!! Read more

My muscles use to ache all the time. I discuss it with my doctor and she told me I'm not getting enough protein in my diet, the lab work confirmed this. Doctor said 'protein is good for your muscle and remember your heart is a muscle too.Since I drink it on a regular basis, I don't have the aching feeling. It good for energy as well. I recommend it. Take good too. Read more

I have used Pure Protiein for about 6 months and it is a great meal replacement or in-between supplement. I think that maybe some of the other reviewers might mix with plain water and doing that does not give you the best flavor. I do not mix with water and use either juice, coffee or unsweetened almond or cashew milk and drink it ice cold. The Vanilla Cream is delicious with fruit and juices. I use a nutri bullet to blend and it makes great smoothies - orange juice and half a peeled orange for a dreamsicle, berries and or pineapple -- yummy! Lots of options for the vanilla. I also use the chocolate and add either cold coffee, almond milk, almond butter (I do not care for peanut butter, but love almond/cashew butter) or Bel Busto Colombian esspresso powder for a great caffine kick in the morning. The price is great and an outstanding value when you compare the ingredients of other protein shakes (especially the powders they sell at the gym!As a frequent Amazon shopper, I rely on honest feedback to make my purchasing decisions. If this review helps you please click “yes”, I continue to try and leave helpful reviews. Read more

It's a lot cheaper than the other brands, it has way more protein content and when you mix it with other stuff to make smoothies, it doesn't taste like crap. Case closed. Read more

I've had multiple different protein powders, and they almost always have that weird, chalky after-taste. This does NOT. In my opinion, this is the best protein drink by far. I absolutely love the taste (especially with milk rather than water) and it mixes very well. My mom got me hooked on the Pure Protein brand and I don't know if I'll ever switch! Absolutely recommend this to anyone out there who has tried many different brands and never found one that they love. Read more

Tastes good. In top of list from consumer reports evaluation of clean protein powders without toxic elements. wish it was available in a larger size! Read more

This is definitely NOT 28 oz!! I read other user’s complaints about this item not being full, but I decided to purchase anyway. On the upside, the protein is yummy. So it’s a good product, but prepare to not get a full amount. Read more

My wife and I have been drinking Pure Protein every morning for a year or so. It WAS very creamy and delicious, but without any warning or package redesign, the makers have changed the formula and we WILL be looking for a different brand. All it does now is foam when blended. No longer is it rich and creamy! Read more

I can't tolerate the smell of this at all. It's an overpowering chemically, sweet taste. Best get the chocolate flavour Read more