High-quality semi-permanent, direct-dye color with a conditioner base that is easy to apply, vibrant, long-lasting, and fades beautifully (true to original tone) and is easy to remove. Glows in blacklight. Can be mixed with any other Pulp Riot semi-permanent hair color(s) to create a custom color. Directions for application can be found below. To maximize longevity of results: only use color-safe shampoo and conditioner, shampoo hair only as often as needed using cool water, minimize exposure to direct sunlight and chlorine.