• L
  • L
  • L

L"Oreal Paris Superior Preference Fade-Defying + Shine Permanent Hair Color, 6R Light Auburn


Brand L"Oreal Paris
Color 6R Light Auburn
Other Alcohol Free
Batteries 55 AAAA batteries required.
UPC 885816747345 071249253120
Manufacturer L'Oreal Paris
SKU 4710326958
Seller USADirect

About this item Superior Preference Permanent Hair Dye Kit: For gorgeous, fade-defying hair color with dimension, look no further; We pair our gel hair dye formula with Care Supreme Conditioner with Shine Serum to help maintain color vibrancy and provide silk and shine Fade-Defying Hair Color: Superior Preference hair color kits have been our gold standard in hair dyes since 1973; There are over 50 shades to choose from, so you can find the perfect shade for you, from luminous red to cool ash blond, to deepest black L'Oreal Permanent Hair Color: L'Oreal Paris Hair Color comes in multiple formulations and styles to deliver long-lasting color, from fade-defying Superior Preference, to bold, stylish Feria, and gray-coverage from Excellence Crème Long Lasting Hair Color: Get beautiful color from L'Oréal Paris hair color; permanent, semi-permanent, temporary hair color, and root cover up; Cover gray hair, highlight, go bold with bright color, or even try an ombre hair color L'Oreal Paris Innovation: We are a total beauty care company that combines the latest in technology with the highest in quality for the ultimate in hair color, hair care, hair style, skin care and cosmetics

Share It:

Product Description Since 1973, L’Oreal Superior Preference has been our gold standard in permanent hair color – delivering extraordinary shine and luminous hair color that lasts and lasts. What makes Superior Preference hair color so special is our unique Fade-Defying Color and Shine System that pairs our translucent gel formula with our famous Care Supreme Conditioning treatment. The end result is beautifully crafted, long lasting hair color with depth and dimension. Available in over 50 luminous shades so you can find your own signature color. Brand Story By L'Oreal Paris

Color 6R Light Auburn
Brand L
0 Alcohol Free
Batteries 55 AAAA batteries required.
UPC 885816747345 071249253120
Manufacturer L'Oreal Paris

Based on 5 Reviews



(5 Reviews)
5 Star
4 Star
3 Star
2 Star
1 Star
Reviewed in the United States on August 13, 2019 2.0 out of 5 stars

So um, I have light brown hair and was expecting it to come out red and it literally came out BLACK. Read more

Reviewed in the United States on August 28, 2019 5.0 out of 5 stars

This is hands-down my favorite hair color for vibrant locks so natural (my hair is naturally red, but has faded and lightened as I've gotten older) my hairdressers never know I've enhanced my color. I have tried other brands, but this is hands-down the best. Usually lasts three to four weeks. Read more

Reviewed in the United States on November 25, 2019 1.0 out of 5 stars

The picture shown for this product that says “color results based on your natural shade” is incorrect. In the picture on Amazon, it shows that the color will work for blonde to medium brown hair. Upon receiving the actual box, this color is only recommended for light to medium blonde hair. Unfortunately I didn’t notice the discrepancy until after I colored my hair. My natural hair color is a dark ash blonde and the color did not take at all. I ended up with a slightly brassier shade to my own natural hair color, but it was no where near the color on the box. Also the ammonia smell was SUPER strong and harsh. I do not recommend this product. Read more

Reviewed in the United States on December 19, 2020 5.0 out of 5 stars

I love this color! Just what I needed..I took my brassy faded out dyed light brown level 7,(for those who know what that mean), faded in some spots to a level 8, THEN semi permanent rose gold fade and applied this rr7 and left on for 35 to 45 minutes. It was very stinky, but didnt seem to be a drying of my hair as other colors have been. Now let's see how quickly it fades. Not too overly worried if it does because if it fades to much I will put semi permanent pink back over it in a conditioner base which will hopefully show up and be silky and a rose gold ish...pretty excited about the near future for my hair. May throw in a few hilites. Read more

Reviewed in the United States on February 13, 2020 5.0 out of 5 stars

I'm still completely depressed that L'oreal discontinued my all-time favorite hair color (I loved the 2 steps with the highlights - you can't beat the multi-tonal results that end up really looking natural). But I bought 4 different red auburn colors from different brands, and this one matched the closest. It's a little bit more of a vibrant red than Ginger Twist, and maybe not quite as dark a red in tone, but for my medium-brown natural hair color, this one comes out really nicely. It smells a lot stronger of chemicals than Colour Experte did, but it's manageable for the time it takes to color hair. Read more

Reviewed in the United States on February 16, 2021 5.0 out of 5 stars

This was the best hair color kit i ever used. Normally I try to do the cheapest hair color but the quality of product was delightful. For the first time ever I feel like i did my hair right. Read more

Reviewed in the United States on October 23, 2019 3.0 out of 5 stars

Other then the fact that it's displayed as hair dye, this product is a completely different then what they claim. My hair turned black. I have colored my hair black before and was pleased with the results, so I didn't mind. But I think that everyone should receive what they ordered.If you don't mind the color change, it's great. My hair is pretty long, and even though Iaccidentally ordered 1 box instead of two it still covered all of my hair, and lasted longer then any of the other brands I have used lately. I am still seeing the color of the dye in the water when I rinse my hair out, but the color still seems to be dark and it's been about a month since I've dyed my hair. Read more

Reviewed in the United States on September 17, 2019 5.0 out of 5 stars

Washed out after first was with cold water and color safe shampoo but in all fairness my ends are damaged the actual product is pretty nice with a nice color, the smell is very very strong though Read more

Reviewed in Canada on November 5, 2020 3.0 out of 5 stars

I’m a bit disappointed in the colour, even over my blonde ends it came out quite a bit darker and more brownish than even the darkest result on the box. It’s a decent auburn but didn’t come out anything like the colour on the box. The formula is quite runny and strong smelling but surprisingly my hair doesn’t feel overly damaged. Read more

Reviewed in Canada on December 4, 2020 3.0 out of 5 stars

Red always seems to dry out hair more than others. Read more

Reviewed in Canada on April 13, 2018 5.0 out of 5 stars

This is my favourite hair colour for a natural red look. Arrived next day which was great. Read more

Reviewed in Germany on November 6, 2019 3.0 out of 5 stars

Hält auch nicht länger als andere Haarfarben, sehr teuer Read more

Reviewed in Canada on June 7, 2018 4.0 out of 5 stars

Didnt last very long. Read more

Add a review