Ive been using lOMA Shampoo for years. The last two times I've purchased the Moisturizing shampoo, I have noticed a distinct difference in how my hair felt after shampooing. Just for the heck of it I recently purchased some shampoo "custom" made for me. It contained silicone, and I didn't really care for how my hair felt with it. My hair feels exactly the same now after using the Loma. I think they may have added silicone to their formula. Overall it's a personal preference, as once dry, my hair feels pretty much the same.FWIW I do not use the Loma daily. It's in a rotation with the "custom" shampoo which give great volume, and a tinted shampoo to keep my bleached hair from looking brassy. My sister uses it every day and seems to like it. We both have very fine hair. Read more

This is the first time I have bought this one so I don't know what it should be, but the shampoo is very thick, and smells like a pina colada, not orange and mango. I had the nourishing shampoo before and it was thinner like shampoo and the smell was spot on, so I don't know what the deal is here? Read more

I have used this product for many years. I don't feel that this is the authentic product. My hair is dry, and my eyes have been burning since I have been using this product from this seller. I will now purchase the product from my hair stylist to avoid having this happen again. Read more

I liked better when I first bought it but now on my second bottle not sure. I wish my hair wasn’t so dry. I bought the blue colored bottle. Maybe next time I will try one than adds more moisture. Read more

The safety seal on the bottle was broken and stuffed up in the cap. This does not smell like the Loma I normally get. I am returned because of the broken safety seal and suspicion of tampering and sending me different shampoo. Read more

This is the best shampoo I have found for my "aging" hair. It cleans without stripping my color, and the scent is amazing! I use the conditioner as well and together they keep my hair hydrated and healthy between colors. Read more

I've always used Loma products and have never had a problem or suspected it wasn't Loma product. This time I'm not so sure. Product seems watered down or thinner than usual and leaves my hair somewhat limp. Used to be my hair would look great with every other day washing but not with this bottle. Guess I'll be shopping for a new product. Read more

This one has a putrid smell. It smells nothing like the one I normally purchase from the salon. I thought I'd saveyaelf a trip and buy it here. Big mistake. Read more

I am somewhat disappointed in this shampoo, it isn't as "moisturizing" as I hoped on my blond coloured hair. I have used other Loma products and on a scale of 1-10, more often than not, give them a 10. This shampoo, I give a 5, is it a Fake? Now I have a big bottle of $40 Shampoo that I likely will give away. 😢 Read more

Had previously received this as a trial size from a friend. Works wonders to keep static out of hair. Was very happy with amazon service, shipping. Read more

The pump is cracked and can’t be used. Can you resend another ? Read more

Love this product. Read more

Excellent shampoo for coloured hair.Smells good too Read more