This is the only dark blonde color I've ever used that doesn't make my hair look orange in the sun. My natural color is kind of an ashy light brown. This color is wonderful and will be my new regular, as long as they keep making it! Read more

I used to buy this at my local store. it was affordable and I liked the color and coverage ect. then all of a sudden I could not find it. i ended up using another brand that was yuck!!! I am so glad I am able to order this. I order 2 or more at a time just to make sure I have it! please dont stop selling it! Read more

This dark blonde color is highly recommend if you are a brunette. Don’t trust how blonde the picture on the package looks. It will look perfect, with some lighter highlights. It does not have orange in it like many brown shades do. Give it a try! Read more

Would not recommend Read more

Love it! It works so well, covers everything and leaves a beautiful color. My hairdresser thought I had gotten it professionally done and I get compliments on my hair all the time! Worth every single dime! Read more

Smells great color did not permeate all hair Read more

I bought the blond color but when I used it my hair turned to dark brown (the box said blonde)It was a disappointment and I had to run to the stor to buy different brand with right colorI will never buy it a again Read more

Good product for all hair Read more

as expected Read more