I have used this color conditioner for more than 20 years. It is blue but does not add blue. Rather it makes my gray hair more silver and less yellowed. It is a very subtle change but worthwhile. It is a good conditioner -- I apply it after shampooing, while I'm still in the shower and wash it off 3 or 4 minutes later. Expensive but worth it. Read more

I have been using this product for about 5 years- it’s my secret to make my hair to look great.I get highlights 2-3 times a year and they become brassy after one month once the toner washes off. Well, that’s is where this product becomes incredibly handy and my savior. It restores the color.I used it 1 a week and it’s enough to support the tone.Of note, I have tried different brands including blue mask by redken etc. - all other products left blue pigment on the hair or were too caustic to use.Hope this helps Read more

I bought these products because I had tried all the hair products for silver or white hair that claim to remove the yellow. This product is working well and although all the yellow is not gone it has removed most of it. I also bought the shampoo. The scent is not overpowering or heavily perfumed. Read more

Great for gray hair, giving it luster, good color and shine. It does not over moisturize. Read more

I love the naturalness of Aveda products. This conditioner is great for taking out the brassiness of my grey hair and popping the whiteness. Read more

This a great product if you have graying or blonde hair! Never too much blueing. I use it ever other shampoo. Like all Aveda products, it smells delightful! Conditioning is wonderful for my hair.Worth the cost! Read more

It doesn't smell that good . Does not moisturize my hair. Read more

I have been using the Aveda Blue Malva conditioner for many years and I love it Read more