This shampoo is really bad for my kids eyes. My 4 year old cried a couple of times, at first I thought it was just psychological. Then to test it I used it on my 7 year old who was very clear that this shampoo really stings the eyes. I buy kids shampoos specifically so that this isn't an issue, otherwise I would have bought head&shoulders! Had to go to the pharmacy and get some Johnson's baby shampoo to use my kids instead. Horrible waste of money. I still use it as a body wash but this is definitely NOT kid friendly apart from the bottle! Read more

The smell isn't at all what I would describe as cupcake. Smells a bit fruity at first, then a musky perfume sort of smell lingers a while. It reminds of kirkland shampoo from costco a little bit with the smell, but less pleasant somehow. It seems to clean ok but nobody here wants to use it.This shampoo is also listed as 29.2 oz and is 29.2 in the picture, but the bottle I received is 26.2 oz. Read more

This soap has a great smell and lathers well. It also makes great bubbles for the bath. Does the job and gets them clean. Read more

Exactly as I used to buy at the store who no longer carries it. Used this stuff for years on my kids. Read more

Love it Read more

Smells so good ! Read more

Received damaged and leaking. Read more

Kiddos loved it and made bathtime fun! Read more